First, we had email. Then came websites. Mobile phones evolved into smartphones. Not only did more people access information online, but they also started publishing more content online. That sounds great, right? More information at our fingertips. However, it also means that it is becoming harder and harder to find exactly what we are looking for. Quickly and without effort. How do we know the information and the person is credible? Can we trust the person and the information? For many, the noise has become unbearable.
Introducing Rizanne Oosthuisen
Our guest in this episode, Rizanne Oosthuisen, created a solution that is fast gaining traction among leading financial professionals. Many of whom have been guests on our podcast before. That said, this is a solution and a tool that will help almost any kind of business set itself apart from the competition. And in the process, making it simple and easy for their clients to find the information they are looking for. Without breaking a sweat or becoming frustrated.
The solution is called ProfileMe. A well designed and purpose-driven website combined with ProfileMe and a well thought out strategy is guaranteed to help you take your business, and your brand, to a whole new level.
This episode is sponsored by Ignite, the number one CPD offering and solution for financial professionals.
What we talk about
In this episode, we talk to Rizanne about her journey since 2000, how she built a great business and then lost everything. She shares with us how she got back up and the new journey that led her to designing and creating ProfileMe.
Rizanne goes on to share interesting insights with regard to branding from a personal and business perspective. She spices it up with mind-blowing statistics and learnings she had since starting to work within the financial services space. We also discuss the difference between branding and marketing.
After setting the scene, we get into the details of ProfileMe and what it can do for individuals and advisory businesses. One of the aspects we love most is that it allows the client access to information they are interested in, in a number of ways. By simply clicking a button.
There is so much we discuss in the interview, so be sure to listen to the end.
Listen to the episode
You can contact Rizanne: